Salesforce.com (NYSE: CRM) announced today that chairman and CEO Marc Benioff will deliver a keynote address at Dreamforce 2011, the largest cloud computing event in the world. Benoiff’s speech will discuss the cloud computing company’s vision for the social enterprise.
The conference will take place Aug. 30 – Sept. 2 at the Moscone Convention Center in San Francisco. Salesforce.com expects more than 40,000 people to register for the event, which will feature 475 sessions and 700 experts as well as a Global Gala featuring Metallica and an after party with will.i.am. Dreamforce is an event that shows companies how to utilize social, mobile and open cloud computing to become social enterprises
“Transforming into a social enterprise has fueled our growth, allowing us to operate with agility and deliver the level of engagement that our customers expect in today’s market,” said Vala Afshar, chief customer officer, Enterasys Networks. “We’ve partnered with salesforce.com to leverage the cloud, developing customer and product social networks that have re-defined the customer experience and our product development process. We look forward to attending Dreamforce to share our best practices and hear from experts on how cloud can continue to change the ways we operate and deliver business value.”