Salesforce.com announced that chairman and CEO Marc Benioff will kick off Cloudforce 2011 London to be held Sept. 14 -15. Benioff will be joined onstage by Michael Dell, CEO of Dell, and Angela Ahrendts, CEO of Burberry.
With a record 5,000 registered to attend and more than 50 lead cloud computing companies in the Expo, organizations will learn how to transform into social enterprises. Those that cannot attend are able to view the event on Salesforce Live and Facebook.
Attendees will see the latest social and mobile innovations salesforce.com introduced at Dreamforce 2011 in action including Chatter Now, Chatter Connect, Heroku for Java and Data.com.
“The demand for knowledge and insight into the social enterprise has been so strong that Cloudforce 2011 in London has a record 5,000 people registered to attend,” said Tim Barker, VP EMEA strategy, salesforce.com. “Cloudforce London will show companies how they can transform into social enterprises through in-depth break-out sessions and access to the expertise of more than 60 partners and customers.”