A recent study published by Cisco of more than 2,800 college students and young professionals in 14 countries showed that one in three people under 30 would prioritize social media freedom, device flexibility and work mobility over salary in accepting a job offer, indicating that the expectations and priorities of the next generation of the world’s workforce are not solely tied to money.
The 2011 Cisco Connected World Technology Report shows the demands of the next-generation’s workforce to work remotely, include flexibility and choice of devices. In a company release, Cisco said that the traditional methods to attract young employees could be lessening in importance and effectiveness.
Key findings include:
- More than two of five college students and young employees said they would accept a lower–paying job that had more flexibility with regard to device choice, social media access, and mobility than a higher-paying job with less flexibility
- More than half of college students globally said that if they encountered a company that banned access to social media, they would either not accept a job offer or would join and find a way to circumvent corporate policy.
- Almost a third of the employees globally believe their comfort level with social media and devices was a factor in their hiring ““ an indication that companies acknowledge the value Millennials provide in utilizing technology to help companies’ efficiency and competitive advantage.
- Four of five college students want to choose the device for their job ““ either receiving budgeted funds to purchase the work device of their choice or bringing in a personal one in addition to standard company-issued devices.
- About seven in 10 employees believe their companies should allow them to access social media and personal sites with their work-issued devices.
“These findings among college students and young employees indicate the freedom to access social media and use devices is increasingly important to the next generation of the world’s workforce- in some cases, more important than salary. The results in the Cisco Connected World Technology Report demonstrate how companies need to acknowledge this fact in greater numbers , and response accordingly- for many industries,the status quo of previous work environments is becoming a thing of the past,” said Sheila Jordan, vice president, communication and collaboration IT, Cisco.
Additionally survey findings and information can be found on the here.