Bulova Manages Sales with Information Builders BI Platform; Gerald Cohen Comments

big data2Timepiece manufacturer Bulova has deployed an Information Builders-made technology to help employees manage sales data from their desktop computers, laptops and mobile devices.

Bulova uses the WebFOCUS business intelligence platform to complement dashboards sales personnel use to view reports by products, customers, geography and time period, Information Builders said Wednesday.

The tool also works to notify stakeholders of pricing change, item availability, order status and shipping updates.

“Sales professionals need to have timely, complete information at their fingertips in order to close deals and drive revenue,” said Gerald Cohen, Information Builders president and CEO.

Information Builders also intended to help Bulova automate point-of-sale data entry processes and help executives view profits and costs for the entire business.

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