Gerald Cohen: Information Builders, Esri Team to Help Users Access Mapping Tech

world blue mapInformation Builders has moved to combine its business intelligence and analytics offering with Esri’s mapping technology in an effort to help customers gain insights into geographic data.

Esri’s cloud-based ArcGIS Online mapping platform will be embedded into Information Builders’ WebFOCUS analytics platform for users to see how environmental factors could affect business functions and predict operations across territories, Information Builders said Tuesday.

Gerald Cohen, president and CEO of Information Builders, said the companies aim to help users apply mapping technology for making business choices.

Users have access to Esri’s maps through the latest versions of WebFOCUS product lines and delivery options.

“Robust mapping technology is a critical part of advanced data visualization, so ensuring reliable access to the most detailed, accurate maps available was a top priority as we sought to enhance our WebFOCUS offering,” said Cohen.

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