SAIC Lands CMS Comms Campaign Support Subcontract; Bob Genter Quoted

Bob Genter

Science Applications International Corp. will support national education campaign and outreach efforts of the Centers for Medicare and Medicaid Services as part of a Ketchum-led industry team that won a spot on a potential $900M contract.

SAIC said Monday it can vie for task orders to help the CMS develop, implement and evaluate integrated communications campaigns via the indefinite-delivery, indefinite-quantity contract.

Bob Genter, senior vice president and general manager of SAIC’s federal civilian customer group, said the company plans to offer technology services to drive innovation in the healthcare sector.

CMS conducts multiple campaigns to promote federal healthcare programs to providers, consumers and other stakeholders nationwide.

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