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  • Accenture Completes Acquisition of Digital Marketing Firm; Brian Whipple Comments - top government contractors - best government contracting event
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    Accenture Completes Acquisition of Digital Marketing Firm; Brian Whipple Comments

    Accenture Plc has acquired Acquity Group Ltd, the second-largest independent digital marketing company in the U.S., for nearly $316 million in cash as part of an effort to expand digital marketing and eCommerce offerings. The acquisition extends Accenture“™s marketing, technology and analytics services for chief marketing officers and brand managers, the company said Monday. Brian Whipple, […] More

  • Accenture to Buy E-Commerce Firm for $316M; Brian Whipple Comments - top government contractors - best government contracting event
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    Accenture to Buy E-Commerce Firm for $316M; Brian Whipple Comments

    Accenture has agreed to purchase electronic commerce company Acquity Group for $316 million cash as Accenture aims to expand its digital marketing services portfolio. The deal is subject to Acquity Group shareholder approval and other customary closing conditions and intends to have Acquity’s 600 employees join Accenture’s interactive business group, Accenture said Friday. Brian Whipple, […] More

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